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directory submission. All search engines have a high opinion of back links, more so than reciprocal links. Directories are an excellent way to obtain value from your back links. The search engines place high value on back links from sites that are specific to your market as well as the older and more established sites. When you place your listings you are able to list in the categories relevant to your business product or service, and therefore the search engines can consider these links to be relevant. Directory submission helps in this process.
