There are those who have no idea what the importance is of directory submission in promotion of their websites. But if you are an internet business owner or SEO expert you already know some of the benefits of directory submission and if you are not sure of the benefits we provide further information for you. Basically for the uninitiated search engine optimization (SEO) using directory submission is an affordable choice for many successful internet business owners all over the world. No doubt you have seen blogs or webmaster forums or other business forums reviewing the information on benefits of using a manual directory submission service and there is a lot of information available. The most important thing to know is that directory submission is used to promote your website and increase your customer flow therefore improving your profit.
- Get your website listed in major search engines with directory submission.
Long ago you would be able to submit your site to Google just adding a URL page and that was it. Now however major search engines look for new websites with their incoming links. When you use a directory submission you can improve the rate at which you will be listed within major search engines including Google and you can do this many times within a few days. However if you choose to add a website option with Google itself it can often take weeks before you would appear and not usually high in the rankings within the search pages.
- Directory submissions assist in increasing the popularity of your links.
One of the main reasons to use directory submission is to optimize the results you achieve from your website in other words improve the sales of the product or service you are offering. Obtaining increased incoming links to your website improves your ranking. That means that major search engine ranking algorithms will find your website over others. This is especially important if you are in a very competitive keyword market. An example would be that if you wished to increase your ranking with Goggle and your keywords are “web hosting” “insurance” or “finance” then you are in a very high keyword market and it will be almost impossible to get yourself into the top 10 with these keyword options unless you can increase the number of incoming links to your website. To improve your ranking within the keyword competitive areas is near to impossible to achieve, or to maintain without effort. Without a huge number of back links that will boost your global link popularity you would not be able to obtain a good placement with your search engine page results.
Using keywords that are part of your text for your directory improves the keyword relevancy that you use in the website title during the directory submission. When you make a directory submission you are building keyword relevancy for your overall website.
Branding is similar to keyword targeting in that it improves overall awareness of your business. When you use your business name in your anchor text for directory submissions you are increasing the brand awareness or your business or business name. When you use your business name, your keyword targeting and gain link building within your directory submission process you are in effect building your brand name at the same time. As your business becomes more visible to more and more potential customers so does your business name and therefore your branding.
- Improve your search engine robot visits.
What is a search engine robot? The search engine robots are crawling all over the web looking for new websites. When you submit your own directory submission or you use a directory submission service you increase the chances of the search engine robots coming to your website more often.
- Get noticed by search engines.
When you have increased links to your website from link building strategies or from directory submission either manually or with a directory submission service this improves your chances of being noticed by search engines. The links give the search engine robots the opportunity to access your site and that visibility improves your overall website visibility to the search engines themselves.
- Build relevant links.
Using well managed directories provides you with links or back links to your page or other pages with similar content. This alone is one reason to use directory submissions to improve your business.
As you can see there are a wide variety of benefits to using seo directory submission and why they are such a popular promotion method. Don’t forget that they are a very affordable option to increasing your overall business profits when used correctly and efficiently. Directory submissions are used by all manner of websites from budget variety websites up to the more established businesses who are interested in continuing to increase their business standing and again their profits.
The overall statement is that using directory submission is an excellent way to promote your website allowing you to use all the tools you have at a limited cost to increase your business standing, increase your business popularity, increase your business traffic and overall increase your net result. You have very little to invest in the process except your time and minimal charges depending on the way you go about starting with your directory submission process. For the time and funds involved you really cannot afford not to try.